Metaverse: Fashion Trademark Battles to Watch
While society cannot yet live on different planets, we continue to create parallel [virtual] realities. The most recent of them is the metaverse, and similar to what has happened to…
Short Musings on Tensions between Trademark Law and the Luxury Fashion Market
Trademark litigation in the fashion world is not a novel concept. For decades, Adidas has been engaging in a long list of trademark infringement cases in the US and across…
Influencing IP: How The Right Of Publicity Should Adapt to the Influencer Age
So, a lot of you have been asking … is the right of publicity in its current state working? While the right of publicity has long been used by singers,…
Sorry, Bron. “Taco Tuesday” Not Yours to Trademark.
I’ve got to be honest. When I first heard that Los Angeles Laker LeBron James was trying to trademark the term “Taco Tuesday,” I had to roll my eyes a…
Activision/Humvee Trademark Suit
What is a war video game without a realistic war environment? That is the question that Activision has asked in its successful defense against a trademark enforcement claim from AM…
Click This Link To Link to Begin Your Adventure
Kevin Qiao is a J.D. Candidate, 2021 at the NYU School of Law. On December 28, 2018, Netflix released Black Mirror: Bandersnatch, a relatively unique interactive film that gave viewers…
Pretty in Millennial Pink: Glossier’s Battle to Protect its Signature Pink Pouch
Kiana Robinson is a J.D. Candidate, 2021 at NYU School of Law. In the beauty and fashion world, color trends regularly come and go, and as soon as one color…
Trademarks in the Entertainment Industry
Anastasiya Kryukova is a J.D. candidate, 2021 at NYU School of Law. Celebrities have been making use of the protections that trademark law offers for many decades now. In the…
IP Issues Under the Coronavirus: Framing the Relevant Issues and Questions
Siyu Yan is an L.L.M. candidate, 2020 at NYU School of Law. Since the beginning of 2020, we have experienced an outbreak of Coronavirus around the world. Some regions or…
Booking.com: A Potential Run-Around to Trademark Law’s Decision Not to Allow Protection of Generic Terms
Francesca Masella is a J.D. candidate, 2021 at NYU School of Law. Trademark law serves to protect against consumer confusion as to the source of a product. It does so…